TheStraddlersDiary

POST: So you want to write an E-Book?

The first step in writing an E-Book is to establish the working title.  Jot down a few different titles, and eventually, you'll find that one that will grow on you.  Titles are important as they help you to focus your writing and guide you in anticipating and answering your reader's queries.  Many non-fiction books also have subtitles.  But above all else aim for clarity in your titles, cleverness will help to sell books as long as it's relevant to what your readers interests are.  Beware of "cutsie", trite or overly simple titles which may cause the reader to wonder if you think they are children or not sophisticated.

Next, write out a thesis statement.  Your thesis is a sentence or two stating exactly what problem you are addressing and how your book will solve that problem.  All chapters spring forth from your thesis statement. Once you've got your thesis statement fine-tuned, you've built your foundation.  From this foundation, your book will grow, chapter by chapter. 

Your thesis will keep you focused while you write your E-Book.  Remember: all chapters must support your thesis statement.  If they don't, they don't belong in your book.

POST: The magic of E-Books

E-Books are an entirely new medium for sharing marketing information, ideas, techniques, and expert knowledge.  As the vast numbers of internet users show, it's obvious how and why electronic self-publishing has become so popular so quickly.  Lets take a look at what makes E-Books so important and unique, supporting the reference to them being potentially very profitable.

• E-Books      have certain abilities and qualities that other mediums do not possess.      For example, E-Books are fairly easy to produce, and their production cost is nearly free. Just think about it: you don't need a publisher, an agent,      a printing press, offset film, ink, paper, or even a distributor. You just      need a great concept, the ability to write (or if you can't write, simply hire a writer), and the      right software (Microsoft Word is about it).

• E-Books are easily and rapidly distributed online. They may also be easily updated without requiring a reprint and they do not require a second print run.  Because of      this flexibility, E-Books can be written, change or grow as fast as you can type.